{"id":175,"date":"2014-05-08T15:46:22","date_gmt":"2014-05-08T14:46:22","guid":{"rendered":"http:\/\/insider.utelier.com\/?post_type=features&p=175"},"modified":"2019-01-31T07:59:43","modified_gmt":"2019-01-31T07:59:43","slug":"bespoke-shoemaker-john-lobb-set-to-grow","status":"publish","type":"post","link":"https:\/\/fashioninsiders.co\/features\/meet-the-maker\/bespoke-shoemaker-john-lobb-set-to-grow\/","title":{"rendered":"Bespoke Shoemaker John Lobb Set to Grow"},"content":{"rendered":"
One of the UK’s most-respected bespoke\u00a0shoemakers, John Lobb<\/a>, has been producing shoes since the mid-19th Century. Now, this Northampton-based \u00a325m business is set to grow.<\/p>\n Only a handful of British shoemakers continue to manufacture welted shoes to a traditional standard, and this one is no exception. However, the parent company, Herm\u00e8s<\/a>, has decided to up-scale their production of all welted shoes, which require their craftsmen to complete 190 bespoke steps.<\/p>\n But how is it possible to grow a brand with a business that has been built around the traditional, labour intensive craft, while maintaining its bespoke reputation?<\/p>\n