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E62: Branding vs Direct Response Fashion Business Growth – What is Best?

Most fashion brand founders chase cash in the wrong way and for the wrong reasons. Often if they find financial success at the beginning, they struggle to maintain it and make it last.

Others spend years building a “brand” without (seemingly) much success until one day…everything seems to fall into place and money starts to pour in.

Ever wonder how success is created in the fashion industry and what it takes to monetise your brand and business….then listen in…

Listen to this episode and discover:

  • What is branding
  • How is branding different from direct response type of business brands
  • What creates better long term financial success
  • What you need to do in order to make the right decisions

About the Podcast Host:

Dessy is the author of Become a Fashion Insider book and the founder of Fashion Insiders & Co – an online platform supporting fashion and creative entrepreneurs who are in the process of launching and growing purpose-driven brands. (Buy the book here: )

*** If you would like to book a powerful Breakthrough Power Hour and work through a challenge or strategize how to launch or grow your fashion business, book an hour with Dessy here***

Contact Method:
Fashion Insiders & Co
official website:
Instagram: @fashioninsidersco

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To submit any questions or get in touch with topic suggestions, write to us at insider(at)fashioninsiders(dot)co