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The Top Seven Fashion Pricing Strategy Mistakes Brands Must Avoid

Fashion pricing strategy is one of the most challenging areas for fashion apparel and accessories brands. For the most part, the challenge is due...

How to Build Fashion Brand Trust Faster

In today’s oversaturated market, to build fashion brand trust, stand out and build or create a loyal following is not so easy. Not impossible,...

VIDEOS

7 Mistakes Career Changers in Fashion Industry Make

https://youtu.be/wkC0a5O0zag The fashion industry is like no other. To those on the outside – it is a glamorous and glitzy industry that looks fun and...

Make mercury retrograde the COO of your fashion business

Have you heard people blame all their troubles on Mercury retrograde? I used to think it was just a phrase people used until I...

In How Many Varieties, Colours & Sizes Should You Launch Your Brand?

Ever wondered what size should you launch your brand in? S, M, L and in what quantities? What about colourways? Should you include more styles in each? Here is your answer.

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